Stories

Our 2024 B-Corp Recertification: A New Milestone
With our 2024 recertification, we are proud to announce an overall score of 99.5, a substantial increase from our last recertification score in 2021of 89.6. This score also stands well...
Miss Baabuka Program – 2024 Update
For another consecutive year, we’re continuing our commitment to the Miss Baabuka program in partnership with ProSpecieRara. This organization has successfully worked with local breeders to continue increasing the population,...
Peaks Wooler. Wool Beyond Borders.
BAABUK has joined forces with Pyrenees-based Laines Paysannes to bring you the first sneaker made exclusively with Pyrenees’ sheep wool. Crafted by several hands, between France, Switzerland and Portugal, the...
10k for 10 years - The results
As you may have heard, 2023 marked a decade of Baabuk adventures! In true Baabuk style, we celebrated across the entire year with new product releases, reimagined throwbacks to older...
2023: Baabuk’s best bits
It might be a cliché, but didn’t 2023 go by in a blink of an eye? Time has flown faster than ever this year for the team at Baabuk. But...
#MeetTheArtist - Ana Seixas Santos @Portugal
2023 marks 10 years of Baabuk. As part of our year-long 10th birthday celebrations, we’re launching a complete first, never-done-before, product for Baabuk. Introducing limited edition Baabuk wool T-shirts! This...
#MeetTheArtist - Shraddha Shrestha @Nepal
2023 marks 10 years of Baabuk. As part of our year-long 10th birthday celebrations, we’re launching a complete first, never-done-before, product for Baabuk. Introducing limited edition Baabuk wool T-shirts! This...
#MeetTheArtist - Jamie Oliver Aspinal @Switzerland
2023 marks 10 years of Baabuk. As part of our year-long 10th birthday celebrations, we’re launching a complete first, never-done-before, product for Baabuk. Introducing limited edition Baabuk wool T-shirts! This...
An update to our Journey in Sustainability
Authenticity is a core value of Baabuk, and with that comes transparency about our operations. Following our core values we’re excited to share with you some of the latest updates...
Recipes from Team Baabuk
At Baabuk, our team is made up of people from all over the world, each with their own unique cultural backgrounds. So when we gathered in Switzerland for our last...
Hello 2023! Hello Team Baabuk
We're approaching a special milestone at Baabuk this year, and our success would not have been possible without our team members and partners around the world. As we kick off...
Introducing a Better Baabuk
Baabuk is nearing a decade in business, and a lot has changed over the past ten years. We’ve introduced products, welcomed markets, developed partnerships, and grew our team. Today begins...
Baaabuk s’associe à Caravane sans frontières et crée un point de collecte a Lausanne (CH) Sous-gare.
Baaabuk s’associe à Caravane sans frontières et crée un point de collecte a Lausanne (CH) Sous-gare.
Our Year in Review - 2021
Thanks for being part of the Baabuk story in 2021! This past year has been filled with many smiles, laughs, and Baaas and we loved sharing our stories with Baabuk...
2021 Holiday Gift Guide
Our collection of woolly styles are sure to be a favorite for anyone on your gift list. So if you’re still searching for a few perfect picks, let us help...
Our B-Corp Recertification
As part of B-Corp’s guiding principles, certified brands must regularly complete a recertification process to ensure the organization’s standards continue to be met. Baabuk has just completed this process and...
Celebrating International Women's Day 2021
March 8 is recognized internationally as a day to celebrate women and bring attention to issues of equality and inclusion. These important conversations are happening throughout the world and we...
Reflecting on brighter moments of 2020
At BAABUK, 2020 was a year to do more and better of what we have always done: harvest the seeds of partnerships and collaborations, craft new products based on our...
2020 Holiday Gift Guide
Comfort is what we do best so we’d like to help you get your holiday shopping in the easiest, most relaxing way possible. Inspired by our own friends and family...
Sheep Friday in Partnership with ProSpecieRara
Together with you and ProSpecieRara, we are launching the Miss Baabuka program, a conservation project dedicated to protecting 6 endangered breeds of sheep native to Switzerland. In addition to giving our loyal customers...
Reflecting on the "You Care, We Care" Donation Program
When we launched the Program, we weren’t sure what the result would be. But, like always, the Baabuk community came through and extended a generous amount of support. We’ve received...